Cooking Enthusiasts Sizzle With New PAM Professional

Omaha, NB - Home cooking enthusiasts are cooking now more than ever using high-heat cooking techniques such as stir-frying, sautéing and oven roasting to create their signature dishes1. Nearly half of enthusiasts regularly cook at high-heat, but more than 40 percent lack confidence in the outcome of their dishes1. To help prepare cooking enthusiasts for the demands of cooking at higher temperatures PAM, America's #1 no-stick cooking spray,2 has introduced a new variety — PAM Professional.

"Based on consumer research, we know that more cooking enthusiasts are using high-heat cooking techniques to create their signature dishes, but only 14 percent are using cooking sprays at high-heat — we found that one in four consumers do not use cooking sprays because they feel it leaves residue build up on their pans and influences the taste of their food," said Brent Guinn, director of marketing - PAM. "We're excited to dispel the myth and give cooks what they are seeking for high-heat cooking with PAM Professional. PAM Professional has a patented oil blend designed to withstand high temperatures and it helps resist residue build up while still making clean up easy. Now, high-heat home cooks can have it all with PAM Professional – the versatility of a trusted, no-stick cooking spray that will let the flavor of their food shine through while resisting residue build up on their favorite pans."

To help cooking enthusiasts feel more confident, PAM Professional has partnered with world-renowned food expert Ted Allen. Famous for helping consumers sharpen their cooking and entertaining skills on the hit television show "Queer Eye," Allen is teaming up with America's #1 no-stick cooking spray to share quick, easy tips for using PAM Professional to bring out the best in any meal.

"The secret to creating delicious, restaurant inspired meals at home is as simple as having the right culinary items in your kitchen," Allen said. "With the introduction of PAM Professional, we are providing home cooking enthusiasts with a new, no-stick cooking spray to help them attain quality results they can be proud of when cooking at high-heat."

The new, sleek ergonomic design of PAM Professional and its easy-spray nozzle also lend a helping hand in the kitchen. In addition, like many other PAM varieties, PAM Professional doesn't weigh down food with excess oil— it lets the flavor of the food shine through.

PAM is available in several other varieties, including PAM Original, PAM Butter, PAM Olive Oil, PAM Baking, PAM Grilling, PAM Organic Canola, and PAM Organic Olive Oil. For more great high-heat cooking tips and recipes, visit www

.pam4you.com.

About PAM PAM, America's #1 no-stick cooking spray, is a product line of ConAgra Foods, Inc. For over 45 years, PAM has made stovetop cooking, baking and grilling just plain easier. PAM offers eight varieties including PAM Original, PAM Butter, PAM Olive Oil, PAM Baking, PAM Grilling, PAM Organic Canola, PAM Organic Olive Oil and PAM Professional. For more information, please visit www.conagrafoods.com.

SOURCE: ConAgra Foods